Ophir Cohen

SphinnCon Israel – Event Summary

Well it’s now 23:09 and I just got back home… It has been a really long and exciting day for me.

SphinnCon Israel was an exciting event. I am not familiar with the final number of guests, but for my eyes it seemed very similar to ~200 SE’ enthusiasts mingling, networking, debating, eating, drinking etc.

In a way, it reminded me my first SES event I attended in Munich back in 2002 – Small, cozy – and most important – Getting the local industry together in one place, for the first time ever. Continue reading “SphinnCon Israel – Event Summary”

Sphinncon Israel 2008, we’ve arrived!

Hi everyone!

We’ve officially arrived at Sphinncon Israel 2008. Lots of great people, the buffet looks great. Barry Schwartz from Rustybrick and SearchengineLand is here as well. Check out the picture of us together.

The SEO panel is going to start soon so I’ll try and keep you updated as much as I can. I’m on the panel so I’ll have someone post updates as they come in.

*Update 12:30 – Okay we’re finally sitting down to start the SEO panel discussion. Everyone is ready to go! From left to right (sitting down): Barry Schwartz (RustyBrick), Branko Rihtman (Tens Technology), Sam Michelson (Five Blocks), Myself and Gilad Sasson (Nekuda)

*Update 12:50 – Barry is giving his keynote. He discusses the SphinnCon Israel 2008 and plans for a full blown SMX in January 2009. We’re going to focus on the controversy surrounding paid links and how it’s affecting us.

Urchin Software Download Beta Review

Google released the latest version of Urchin (the “mother” of Google Analytics) to the public yesterday, so I couldn’t help myself – but to try the urchin software download, use it and review.

Below you will find my preliminary findings and conclusions. Continue reading “Urchin Software Download Beta Review”

User Generated Video & Silver Surfers: Friend or Foe?

I read a new research summary from eMarketer this weekend. The summary analyzed three interesting researches on the interesting subject of User Generated Video and the demographic segmentation of its use.

The three article examined the demographic patterns of user generated video consumption, trying to identify segments which tend to use and consume this type of media more than others.

While these articles provided a world of graphs, charts and precentages of all kinds (I’ll review most below) I’d like to focus on a few figures which I found quite interesting: Continue reading “User Generated Video & Silver Surfers: Friend or Foe?”

Segmenting Visitors by Average Time on Site

Following the latest posts on time on site on this blog and on Occams Razon by Avinash Kaushik, I received a few questions and I also saw a few comments about Segmenting Visitors by Average Time on Site.

On my last post I demonstrated the results of such a measure – on this post I will write the exact cook book which enables this task. Continue reading “Segmenting Visitors by Average Time on Site”