Web Analytics: How Time on Site is Measured?

14 ,January, 2008 From Ophir Cohen

Avinash Kaushik (see his RSS on my homepage :-) ), the author of “ Web Analytics - An Hour a Day” and “ Occams Razor” blog, wrote an excellent and comprehensive post on the methodology behind “ time on site” and “ time on page” metrics.

For all of you who always wonder how this is calculated and how come sometimes the numbers don’t seem too logic - Avinash exaplains the method from A to Z in a simple and logic way. Highly recommended!

Titles: Web Analytics, e-Commerce |

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