Ophir Cohen

Web Marketing Done Right.

It has been real hard to keep secret for the last weeks where I had those new features and could not share with anyone, and is somewhat “liberating” to finally have the chance to review the new version of Google Analytics being announced today. Google, as Google, usually do not “announce” new features. What happens is you either find smth in their blog, or you simply log in to your [...]

Last year we've written in our company blog about view through metrics, and apparently Google has listened Last few days I discovered a cool new column in my Google AdWords panel called "view through conversions". These conversions, are, as Google states on their blog conversions which occurred on the target web site within 30 days of a display ad impression, in the content network. Yes, you are reading correctly – [...]