Last few days I saw some weird new metrics on my Google AdWords report center. At first I didn’t pay too much attention, but then came Google’s message and it got me thinking about the whole concept of conversion attribution models and how easily we can get the wrong conclusions when not analyzing the data properly. I will now present how easily we can persuade ourselves to take wrong campaign […]

SMX London day 2 has started with a super interesting session on link building strategies. I was surprised to really hear NEW stuff and much more than the regular “submit to Yahoo!” and “get links from your business partners, clients and vendors” – The speakers seemed all very knowledgeable and experienced in what I find is the most important quality in link building: Think OUT of the box.

Categories: SEO, SMO

Google Chrome launched less than a day ago, and this has been one of the busiest days on my twitter, email and all in all web life. I do not recall the last time the web was so obsessed with a launch of a beta product, so much conversations, expectations, opinions, buzz, hype, and web content spread in such a way. I read the comic, read some opinions and downloaded […]

Twitter has my name listed for less than 24 hours, however I spent quite some time today playing around, reading and investigating this phenomenon. For a long long time I had a very strong objection to sign up. “Hey ain’t that just another one of those tools which will take away my time?” is a sample of the thoughts I had, or perhaps better phrase as my fears from Twitter. […]

Categories: SMO, Web Marketing

I was trying to avoid it for a long while, but I finally caved. I signed up for a Twitter account today and started my era of Micro Blogging. I hooked a few friends, but Twitter did not like my Gmail list too much, and said they will try again later… well – we’ll see about that. So now it’s time for me to give you my twit – it’s […]

Categories: General, History, SMO, Web Marketing