Ophir Cohen

Web Marketing Done Right.

Google Airs TV Ad During Super Bowl!

8 ,February, 2010 From Ophir Cohen

Last night, google aired a TV Ad during the super bowl event, known to be one of the most expensive ad spaces out there. While the actual investment is high – it is less interesting than the ’sub text’ which clearly states and presents google to become a much more “main stream” business and not much different than other mega-brands such as Coke and others – pushing its brand and investing heavily in its positioning.

Moreover, the ad itself is very “google” – it simply presents a chain of events, needs, wants, inspirations and dilemma people may occur, and how google easily helps us get where we want, do what we want, understand our world, our partners in life a bit better.

So here goes:

YouTube Preview Image

For More Info:

http://www.searchengineland.com/hell-freezes-over-google-airs-super-bowl-a-35476

http://www.sportingnews.com/blog/the_sporting_blog/entry/view/54867/the_best_and_worst_super_bowl_commercials

Titles: General, History, Web Marketing | One Comment »

One Comment
  1. מאת Web Marketing :

    Wow, this is great.
    short… to the point… sweet…

    All those Bing users are going to convert :)

    Cheers,
    Alex

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